Last week the Society of Later Life Advisers (SOLLA) – of which Jonathan Rowley is a full member and an accredited Later Life Adviser – welcomed over 160 advisers and guests to its 2018 conference in central London.

Various speakers addressed the real and pressing issues facing our aging population including Dr Yvonne Braun of the ABI who discussed the need for financial advisers to build on the FCA’s work around vulnerability, emphasising that as many as 25 million people could be in this category.

Baroness Altmann shared her views around the options for funding social care as well as putting into perspective the importance of savings and pensions. In doing so she considered the role of state incentives in encouraging long term planning and referred to SOLLA as ‘The Gold Standard’.

All speakers emphasised the need to ensure that the highest standards of later life financial advice were available to people and the SOLLA Accreditation was clearly seen by all as a strong consumer benefit.

In closing the conference Tish Hanifan, Founder and Joint Chair, highlighted this recognition: “So many people don’t know who to go to or who to trust and this can prevent them from taking advice that would greatly help them to make the right financial choices. In the last 10 years SOLLA has increasingly become the ‘Go To’ organisation for peace of mind.”

To speak with Jonathan about later life financial advice, please call 0114 235 3500.

To find out more about SOLLA visit www.societyoflaterlifeadvisers.co.uk